Design, Curation & Programs

Beyond The Clouds is a creative consulting brand, founded in 2019 by Tobi Ewing, specializing in storytelling-focused, human-centered design, media, programming, events and research. We offer design and curation services for diverse leaders in art, education and hospitality.

BTC is creatively led by BEAUTYASAMETAPHOR, Tobi’s personal creative brand. Review our services below.

Services

  • Visual Design

    • Custom/Hand Lettering

    • Illustration

    • Graphic/Comms Design

    Experiential Design

    • See Curation + Programming

    • Storytelling-focused, human-centered design, research and arts/community programming

    • Brand/Organizational Identity, Research + Strategy

    • Strategic Partnerships + Community Engagement

    • Project Management + Operations

    Facilitated workshops available.

    • Media graphics + flyers

    • Content planning, campaign strategy + copywriting

    • General account + data management

Select Work & Collaborations

FAQ

  • I run an independent, freelance creative design and strategy practice. Some projects are just me and the client advising and executing goals. However, as a consultant, I also bring access to a team of creative partners that I’ve curated over years of creative & business development.

    Currently, I service solopreneurs, independent brands and non profits in arts and culture, education, wellness and hospitality,

    My clients are authors, musicians, cafe and retail owners, wellness entrepreneurs, tech consultants, art institutions, economic and food justice orgs. We’ve done great work, but I am equally impressed and appreciative of the type of leaders I attract.

  • 1) Submit a contact form.

    2) I will follow up with a 30min discovery call to discuss your needs and answer any questions. In this call we will identify if you need an advisory/strategy call or a contracted service.

    3) After the call, if you would like to move forward, we then will schedule a consultation or write up service contract.

    ____

    My signature “Cloudy to Clarity” 1:1 Advisory Consultation is the perfect solution for brainstorming, flushing out ideas and getting clear on short term (3> months) strategic planning. It is an hour-ish call/mini workshop to discuss your branding and operations goals and pain points.

    As an creative advisor, I share insights from my 10+ year career as an commissioned artist and designer, arts administrator, strategist, project manager and business development consultant to offer tested, data driven solutions, resources and aligned professional support to optimize your next steps.The consultation fee is $350.

    Please review my portfolio to familiarize yourself with my work and approach.

  • I specialize in storytelling-focused, human-centered design, media, programming, events and research. I offer design and curation services for diverse leaders in art, education and hospitality.

  • Creativity + Data. Strategy is design. Design is problem solving. Design goes beyond aesthetics, it is the function of the products, services, media and spaces we engage with daily. By nature and experience my mind considers them all.

    I‘ve executed everything from:

    • concepting, casting and coordinating, styling, set design and art direction for brand shoots and campaigns

    • workshops to identify brand story, voice, value, positioning and strategic marketing

    • guide internal operations and development of small businesses

    • lead product development from ideation to final product, both digital and physical, launching/editing ecom platforms, branding and packaging design

    • curate and plan brand-driven experiences, programs and events

    Whether visual assets or programming, from launches to campaigns, I am passionate about bringing ideas to life for authentic connection.

  • You deserve an informed partner.

    Investing in a strategist to guide, moderate and track is a solid choice for efficiency and clarity. Allowing your core team to fully be present in the process vs having to balance ideation, organizing and implementation.

    An idea without a strategy is a headache. As a strategist, I dream up and implement creative strategies for branding, marketing and development for impactful execution.

    Already have a training and development curriculum? No problem, I have facilitated prepared curriculums for organizations that feels engaging and valuable.

  • Pricing is based on both the project's scope and desired timeline.

    Curation, Programming, Strategy | $125 hourly rate. Retainers start at $2k/month.

    Design | $98 hourly rate. Lettering, illustration and comms design. Projects generally range from $1-$3k. I specialize in colorful, minimalist, retro design aesthetics. Retainers are available.

    Facilitation | workshops start at $1250 and range from 3hr to series workshops.

  • Timelines completely depend on the project. For example,

    Curation, Programming, Strategy | after consultation, consider the following general steps: onboarding (contract, goals, scope of work), project timing, reporting, review and finalize, off board.

    Workshops | consider time for an onboarding/planning call beforehand and a debrief call to review reportings, etc afterwards.

    Design | after consultation, consider the following general steps: onboarding (contract, goals, scope of work), design time, feedback rounds, review and finalize, off board.

    Onboarding and Debrief calls are required for all services post consultation.

  • Surely! I am actively designing and taking on strategy projects.

    Start here: Visit about.

    More: Curation + Programming.

LET’S CHAT.

BOOK 1:1 CALL TO PREPARE FOR YOUR NEXT PROJECT!